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Power Up Your Prospecting Efforts
When your business is booming, and you're hitting your targets, it's easy to ease off the gas. But that's exactly when you should double...
Effective Presentation Techniques
Incorporating stories into your presentations is a powerful way to connect with your clients on a deeper level. Rather than just listing...
Benefits vs. Results
In real estate, the distinction between selling benefits and delivering results is subtle yet powerful. While benefits highlight the...
What is Your Value Proposition?
Sellers often decide to list their property based on their own perceived value of what you bring to the table. This may not always match...
Objection Handling
Don't focus all your energy thinking of answers for objections. First start with the many reasons someone might have for stating an...
Your Literature Doesn't Do The Selling For You
Your Literature Doesn't Do the Selling for You: Here's Why You're Irreplaceable In the world of real estate, it’s easy to lean heavily on...
How Sales Agents Can Demonstrate Worth to Sellers
When sellers express concerns about the amount of commission you charge, what they're really doing is questioning whether the perceived...
"How to Initiate and Sustain Meaningful Conversations with Prospective Clients"
To foster open and engaging conversations with your prospects, utilize reflective listening techniques. Phrases such as "go on," "tell me...
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Floyd Wickman
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